Best Practices in Creating and Maintaining mHealth Partnerships
During the most recent mHealth Working Group, Kelly Keisling, Co-Chair, passed out a publication of mHealth cases studies developed by GBC Health. Entitled “Building Partnerships that Work: Practical Learning on Partnering in mHealth” and created in collaboration with Dalberg Global Development Advisors and the mHealth Working Group, its goal is to provide best practices for future mHealth partnerships. GBC Health sees partnerships as playing a key role in expanding mHealth into the mainstream of global health.
The case studies focused on diverse set of organizations, ranging across multiple sectors – technology, NGOs, and multilateral institutions. Those included were the Carlos Slim Health Institute, Deloitte, HP, Intel, Nokia, Novartis, the Stop TB Partnership, UNICEF, USAID, and Vodafone. The research revealed overlapping topics and ideas that could be used to create sustainable partnerships for mHealth programs. Below is a list of best practices that the publication pulled from the case studies:
Partnership Selection
Shared Agenda and Vision: Look for partners whose vision is aligned with yours.
Organizational Capacity: Make sure that your prospective partner will be able to adequately support the initiative at all stages of relevant involvement – from development and implementation to scale-up.
Local Expertise: Work with partners who are already working in-country and possess relevant local expertise.
Complementary Assets: Identify partners who can bridge gaps in your organization’s expertise and knowledge.
Reputation and Integrity: Consider referrals from trusted partners to identify new partners with a good reputation in the market.
Structuring for Success
Clearly-Defined Problem and Solution: Solidify and remain transparent about objectives from the beginning of your conversations with potential partners.
Roles and Responsibilities: Ensure that each partner has unique core competencies to contribute.
Shared Value: Create shared value by ensuring a ‘win-win’ for all partners.
Leadership: Identify a “champion” in each of the partner organizations to lead the campaign within their organization.
National Priorities and Program: Align projects with government priorities at the outset to help with scale and rollout.
Community Involvement: Engage the end-users in the design and on-going feedback loop to continually refine the program.
Multi-stage Planning: Establish a clear and committed plan for funding, implementation and maintenance among partners, from the beginning.
Strict Project Management Process: Develop a structure project management plan with supporting documentation.
GBC Health is a worldwide coalition of over 200 companies and organizations focused on using their resources to improve global health. Dalberg Global Development Advisors is a strategic consulting firm that works to raise living standards in developing countries and address global challenges. mHealth Working Group is a collaborative forum composed of 150 global organizations and more than 500 individual, for sharing and synthesizing knowledge on mHealth.