The shea nut industry has come a long way since I was a Peace Corps volunteer in West Africa from 2006-2008. In fact, despite researching ICT4D initiatives on a daily basis, I was still baffled when I read the Economist article about a shea project in northern Ghana that provides personalized barcodes for women to stick to shea nuts sacks as they sell them to buyers.

It’s one thing to read or listen to others talk about the use of mobiles to improve maternal health or apps that help grain buyers manage transactions from small-scale farmers in the developing world. It’s another to really consider the impact that various ICTs are having on the people of an area where one has lived or worked before.

Shea, a product that grows on trees as a fruit and whose nut is pounded into butter to be used for cooking, confectionary, and cosmetics, has long been referred to as “women’s gold.” That’s because traditionally women are the primary ones to gather the fruit from the ground after it has ripened and fallen. The nuts grow only in the semi-arid zone of sub-Saharan Africa from the Gambia to Uganda. Because of the rare properties of shea, the worldwide demand for the product worldwide has grown, some sources estimating that 150,000 tons of dry kernels are exported every year from Africa. Various non-profits, NGOs and aid agencies have taken advantage of the large shea demand to create projects that empower women by increasing their income and providing access to markets.

When I volunteered in Mali, shea production was hot on the development agenda. USAID was supporting shea projects through its Small Project Assistance grants, as well as organizing trainings on improved shea production methods through the West Africa Trade Hub. Since shea trees were abundant in my rural site of Kamona, I was able to work extensively with the women on shea projects; we formed a cooperative, acquired solar shea nut dryers and connected with nut buyers.

For our shea projects, contacting buyers on cell phones was about as far as ICT use went. Records of the sacks that women brought were kept in torn notebooks using barely-working pens. If someone told me then that cell phones (what’s a “smart” phone?) would be used to keep track of the weight, price, and quality of nuts and sacks, I would not have believed it. Then again, volunteers who had been in Mali just a couple years before me never had access to mobile phones and were envious when us newbies could keep in touch with our families in America on a daily basis if we wanted.

The project in Ghana is being implemented by the German company SAP alongside the NGO PlaNet Finance and is both a social and business investment. A smartphone scans the barcode on the shea nut sack during delivery and talks to a server in Germany, tracking each bag as it is weighed and loaded onto a lorry. Another part of the project has had the women form a federation called the Star Shea Network, which allows the women to offer a reliable supply of nuts and gain bargaining power with buyers. The women have also received training on nut quality improvement and how to act on market price information received through mobile phones. Eventually, SAP hopes that the women will be able to pay for the services with their increased income rather than relying on grants to sustain the project.

ICTs have been used to improve the work of shea producers in other ways, such as creating a directory of shea butter buyers, and marketing shea products through picture and videos. Though the smartphone project is nascent and is not yet being implemented elsewhere to the best of my knowledge, I cannot help but wonder if similar initiatives will reach the shea nut collectors in Kamona.